Super Bowl hype just got a little messier—and a lot funnier—thanks to 50 Cent. DoorDash dropped a teaser for its Super Bowl LXI commercial, and the rapper wasted no time taking playful aim at longtime rival Diddy in a spot that instantly went viral. In classic 50 fashion, the ad blurs the line between brand promo and personal shade.
The 39-second teaser, titled The Big Beef, opens with 50 poking fun at his reputation as hip-hop’s ultimate instigator. He sarcastically brushes off being called a “troll,” insisting that chapter of his life is supposedly over. But within seconds, he’s leaning fully into the joke, pulling out a red DoorDash bag and hinting that he might be serving up something more than just food.
What follows is a series of not-so-subtle jabs. First, he reveals a bag of cheese puffs—an apparent wink at Diddy’s longtime “Puffy” nickname. Then comes the real punchline: a pack of combs. Holding them up to the camera, 50 delivers the line with exaggerated innocence before tossing them aside. The reference lands squarely in the middle of his decades-long feud with the Bad Boy mogul.
Social media lit up almost immediately. Fans praised 50 for turning petty into performance art, flooding comment sections with applause for his timing and creativity. Many joked that no one handles rap beef quite like him, especially when it’s wrapped inside a Super Bowl ad set to reach millions.
The rivalry between 50 Cent and Diddy stretches back to the early 2000s, sparked by business disputes and escalating through diss tracks, interviews, and even competing vodka brands. Over the years, 50 has repeatedly taken public shots at Diddy, rarely missing an opportunity to stir the pot. The DoorDash teaser simply proves that, even on the biggest advertising stage in America, he hasn’t lost his edge.
With Super Bowl LXI approaching, the buzz around The Big Beef is only growing. Whether viewers see it as harmless humor or another chapter in a legendary feud, one thing is clear: 50 Cent knows exactly how to command attention—and he’s doing it with a side of extra sauce.
