Italian luxury house Fendi hosted a special showcase on November 4 at Palazzo Fendi Seoul in Cheongdam to celebrate the launch of Roman Empire, a new track featuring Stray Kids leader and Fendi ambassador Bang Chan.
The event represented a seamless blend of Fendi’s Roman heritage and Bang Chan’s musical artistry, marking the completion of the Roman Empire project filmed last summer at the brand’s iconic headquarters, Palazzo della Civiltà Italiana in Rome. Palazzo Fendi Seoul was transformed into a space where music and fashion converged, beginning with a grand poster wall at the entrance.
Each level of the boutique offered distinct experiences: the second floor featured a music booth and photo zone where guests could enjoy the Roman Empire music video, while the third floor displayed looks from Fendi’s Spring/Summer 2026 pre-collection worn by Bang Chan in the film.
The highlight of the evening was Bang Chan’s live performance held in an intimate fourth-floor space, where LED visuals evoked the signature arches of Palazzo della Civiltà Italiana, creating an immersive atmosphere.
The Roman Empire project reinterprets Fendi’s legacy through a musical lens, merging craftsmanship with modern creativity. Written, composed, and produced by Bang Chan, the track draws inspiration from Fendi’s emblematic Peekaboo bag and FF logo, translating the brand’s timeless codes into a contemporary sound.
The large poster wall, listening zone, video look exhibition, and live performance setup at Palazzo Fendi Seoul will remain open to the public until November 11, with no reservation required. Early visitors will receive limited-edition Bang Chan posters, also available at Fendi boutiques nationwide until November 11.
