Rising girl group ILLIT (Yunah, Minju, Moka, Wonhee, Iroha) dropped three tantalizing moving posters for their debut single “NOT CUTE ANYMORE” on HYBE Labels’ YouTube channel on Monday.
The brief yet impactful clips pack a punch. The first showcases a lone figure silhouetted against a snowy landscape, building suspense. In the second, Moka commands attention with her edgy bleached hair and fierce expression as she fires a gun. The final teaser unveils a pink tombstone inscribed with CUTE IS DEAD, accompanied by an eerie ringtone, leaving fans buzzing with anticipation.
ILLIT continues to captivate audiences with each content drop. Their recent concept photos showcased a dramatic shift from their previous image, surprising global fans with a bold, kitschy aesthetic. These moving posters further cement the group’s versatility and ability to tackle diverse concepts.
The group’s musical evolution is equally impressive. “NOT CUTE ANYMORE” aims to shed their cutesy image with production by Grammy-nominated hitmaker Jasper Harris, known for his Billboard Hot 100 chart-toppers. Collaborations with acclaimed songwriters like Sasha Alex Sloan and youra promise to showcase ILLIT’s multifaceted appeal.
Fans can look forward to two official teasers dropping on November 21 and 23, building up to the highly anticipated album and music video release on November 24 at 6:00 p.m. KST.
